Company of one : why staying small is the next big thing for business
Förlag: Penguin Business
Antal sidor: xvi, 249 sidor ; 24 cm
Antal reservationer: 0
Company of One is a refreshing new approach centered on staying small and avoiding growth, for any size of business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale up as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, you can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis. Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth. In Company of One, Jarvis explains how you can do the same, including planning to set up, determining desired revenues and keeping clients happy, and of course, doing all this on your own
Part 1. Begin. Defining a company of one -- Staying small as an end goal -- What's required to lead -- Growing a company that doesn't grow -- Part 2. Define. Determining the right mind-set -- Personality matters -- The one customer -- Scalable systems -- Teach everything you know -- Part 3. Maintain. Properly utilizing trust and scale -- Launching and iterating in tiny steps -- The hidden value of relationships -- Starting a company of one : my story -- Afterword: Never grow up.
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